by Eric Decker | Apr 16, 2026 | The AI Advantage
Introduction For decades, business owners were told that better sales techniques were the fastest path to growth. Training programs emphasized objection handling, closing scripts, and follow-up cadences as if persuasion alone could replace product-market fit or a... 
by Eric Decker | Apr 1, 2026 | The AI Advantage
Introduction AI is accelerating a shift in B2B buying behavior that many sellers still haven’t fully accepted, and the implications for marketing and sales are profound. Buyers now gather, compare, and evaluate information earlier than ever, often without... 
by Eric Decker | Oct 30, 2025 | The AI Advantage
Laid Off at 64: Why This Might Be the Best Thing That Ever Happened to You When I was laid off three years ago at 64, it felt like the ground had disappeared beneath my feet. Your age doesn’t just change how others see you—it changes how you see yourself. People in...